Samsung via its Twitter account hinted at the launch of the BTS edition of a Galaxy smartphone on July 9. The box of the smartphone in the teaser is decorated with seven hearts, denoting the seven members of the South Korean pop band, and also carries the BTS band logo. The South Korean tech giant lastly added that the pre-booking of the upcoming Galaxy phone BTS Edition will commence on June 19, adding that it will continue till July 5.
Pre-booking details and offers
Both Galaxy S20+ and Galaxy Buds+ BTS editions and the Galaxy S20 Ultra Cloud White variant can be pre-booked starting July 1-July 9 on samsung.com/in. The Galaxy S20+ BTS edition is priced at Rs 87,999. The BTS edition of Galaxy Buds+ is priced at Rs 14,990. The Galaxy S20 Ultra White variant is priced at Rs 97,999. The Galaxy S20+ BTS edition will be available across Samsung Exclusive Stores and samsung.com while the Galaxy S20 Ultra White variant will be available across Samsung's channels. The Galaxy S20+ BTS edition and Galaxy S20 Ultra Cloud White variant are available in limited quantity in India. They will go on sale starting on July 10.
“At Samsung, we endeavor to offer unique and exclusive experiences keeping in mind our consumers’ ever-evolving choices. K-pop is seeing an unprecedented fan following in India and we are very excited to announce the launch of the BTS editions of Galaxy S20+ and Galaxy Buds+ which now give fans an exclusive opportunity to connect more closely with their favorite band. The Galaxy S20+ BTS edition is the exciting new entrant in our flagship portfolio and we look forward to bringing more such offerings to our young consumers," Aditya Babbar, Director, Mobile Business, Samsung India, said in a statement.
Galaxy S20+ BTS edition comes with pre-installed BTS-inspired themes and a fan community platform -- Reverse. Right in the box, the device comes with stickers to allow fans to further personalize their devices, and photo cards featuring pictures of the band members.
With sound by AKG, Galaxy Buds+ deliver detailed and spacious sound. The Galaxy Buds+ BTS edition also takes the experience beyond the Buds+ as it comes with a special purple edition pouch with preloaded BTS lock screen and wallpaper, specialized BTS animations in the Galaxy Wearable App while connecting and checking the battery levels and the photo cards of the band right in the box as a keepsake for fans.
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